Fence Contractor Lead Generation in Ontario
Fence installation is one of Ontario's most seasonal trades — 80% of annual revenue happens between April and October. If you're not marketing before spring, you're scrambling while competitors fill their schedules. Online lead platforms like HomeStars sell your leads to 4-5 other fencing companies, creating bidding wars that crush margins.
Why Direct Mail Works for Fence Contractors
Fencing decisions are driven by neighbours — when one house gets a new fence, 2-3 adjacent homeowners start thinking about theirs. Direct mail lets you blanket entire streets and subdivisions, triggering this domino effect intentionally.
- Neighbourhood saturation — hit every home on a street, not random scattered leads
- Visual showcase — show cedar, vinyl, chain-link, and ornamental options with photos
- Spring timing — reach homeowners in February-March before they call anyone else
- New build targeting — hit subdivisions 1-2 years old where builders installed cheap chain-link
How It Works
- Pick your zone — Target specific subdivisions, postal codes, or neighbourhoods
- We design it — Professional flyer with your fence photos, pricing, and spring offer
- Canada Post delivers — Every door in your chosen area gets your piece
- Phone rings — Exclusive leads, no competition from other fencers
Fencing Lead Gen Packages
| Package | Doors | Price | Best For |
|---|---|---|---|
| Test Strike | 250 | $397 | Test one subdivision |
| Block Buster | 500 | $697 | Cover a full area |
| Street Sweeper | 1,000 | $1,197 | Dominate a postal code |
| Neighbourhood Takeover | 2,500 | $2,497 | Own your territory |
Ontario Cities We Serve
Exclusive fence contractor leads in Niagara Falls, Hamilton, St. Catharines, Burlington, Mississauga, Oakville, Brampton, and 25+ more cities.
FAQ
What response rate do fence contractors get?
Fence contractors typically see 1.5-2.5% response rates from direct mail. From 500 doors, expect 8-12 inquiries. With average fence jobs at $4,000-$8,000 in Ontario, closing 2 jobs pays for your campaign 10x over.
When should I send fence flyers?
February-March is prime time — homeowners plan spring projects. A second wave in August-September targets those wanting fall installation before winter.
Fill your spring schedule now. Start with 250 doors for $397 | How exclusive leads work
See also: Direct Mail Marketing Ontario | 2026 Response Rates
Have questions? We're here to help.